A true leader is not measured by their power, but by their ability to empower others…

Leading Leo is designed to support ambitious businesses that need expert marketing support—without the commitment of a full-time hire.

Whether you need one-day-a-week marketing, or focused help on a one-off project, Bec will bring strategic insight and hands-on delivery to help your brand grow with confidence.

Leading Leo services cover everything from campaign development, content creation and graphic design to brand positioning, digital strategy and internal communications. An all-in-one marketing department!

Meet Bec

After 15+ years in traditional corporate roles within marketing/communications and PR across B2B and B2C industries; I started Leading Leo in 2024 to offer a more purpose-driven, affordable and flexible approach for Taranaki businesses.

In the wake of 2020 and the ripple effects on the market—rising inflation, shifting consumer behaviour, and tighter budgets—many businesses were forced to adapt quickly, often without the means to invest in traditional marketing teams. Marketing is frequently one of the first areas to be reduced or cut, yet it's a key driver of business success.

I offer a versatile and cost-effective marketing solution, with a comprehensive skillset that includes everything from strategy development and campaign planning to execution—covering graphic design, social media content creation, and management. My goal is to support businesses in staying visible, relevant, and competitive, all while working within affordable budgets. My one-day-a-week method is a proven way to achieve goals without the cost of a full-time contract.

Let’s bring your marketing to life—one smart move at a time!